vasupalli stripping: PPC: Where Every Click Counts

Saturday, June 15, 2013

PPC: Where Every Click Counts | hfug.net

Behind the two-dimensional world of the Internet, there?s a grueling battle among websites. Billions of webpages vie for position day in and day out to reach the top of search engine rankings. But why is it so important to see your website?s name as the first link on Google? It?s because Internet users visit the first entry they see 53% of the time while the second placer only settles for 15%.

Every website is born with a goal in mind. Some websites want to share knowledge while others aim to sell. Whichever your purpose is online, you need to dominate the search engines to establish your credibility. Of all known strategies to boost your web traffic, pay-per-click (PPC) offers some of the most promising results. Clear Sky SEO, a trusted name in search engine marketing, shares four reasons PPC is a worthy investment entering the online business.

Efficient Keyword Tester

PPC is a low-risk method to test if you have the right keywords. Like a regular website, PPC ads appear on top of search results based on the keywords entered by Internet users. This can save you money, as you won?t pay a dime if no one clicks your ads. No clicks, however, could mean that the keyword is not appropriate for your intended audience.

Speedy Traffic Generator

PPC can give a quick boost to your traffic. This could give your website a lift if it?s falling short in the rankings. PPC ads are as effective as websites. They provide a direct link to your website to give you a good chance of increasing your traffic.

Strategic Ads Placement

Companies providing SEM services have the ability to post your ads strategically. You can schedule it to appear in specific places for your target demographics. Placing your PPC ads during the best sales periods can increase your web traffic dramatically.

Guaranteed Investment

Because you only have to pay for every successful web visits, PPC allows you to maximize your investments. Every dollar you spend can translate into web traffic.

PPC helps you make your financial investment counts. Visit www.clearskyseo.com for more information on SEO marketing.

Monroe Rocheleau

Monroe holds a degree in Marketing and PR. His work covers everything from marketing and advertising to PR and retail operations. He reads marketing journals tirelessly and does freelance graphic design for small business entrepreneurs.